Sending out a more cautious message compared to some of the authorities in their native Sweden, Volvo expresses their desire for us to all stay safe over this important summer in this TV and YouTube ad.
This commercial shows a family taking their Volvo SUV out on a camping trip before driving home as the sun sets, while we’re asked the question “Has summer ever been so important?”.
Song Title: Born To Be Wild (cover).
Singer: Natalie Taylor.
Find the original on Amazon.
You may already be aware that this current Volvo advert song is a very different sounding cover of rock group Steppenwolf’s classic track ‘Born To Be Wild’, but are perhaps wondering who’s singing it.
The version featured in this new ‘The summer we all need – Let’s keep it safe’ Volvo TV ad was recorded by the Nashville-based singer-songwriter and musician Natalie Taylor.
1/6/2020