Audi present this epic new ad video for the 2018 holiday season, which is more like a short movie than a traditional TV commercial.
The film begins by showing us a very unfit and overweight Santa Claus out of breath and struggling to make his annual deliveries. But having now finally had enough of being so out of shape, Santa spends the following year exercising, losing weight, and even getting a haircut. The Christmas advert then finishes with this ‘New Santa’ receiving a present of his own: A brand-new Audi car, before we’re shown the message ‘Progress is rewriting your own story’.
Audi USA New Santa YouTube commercial video upload date: December 10, 2018.