Ikea encourages viewers to “Change a bit for good” in this latest Wonderful Everyday TV advert that shows a robot attempting to single-handedly save the planet.
After their one-bot crusade against pollution and climate change proves more difficult than expected, the robot decides to make the smaller personal changes that it and others are able to make. Hopefully, all adding up to a big difference.
The moral of this Ikea ad is that when it comes to saving our planet, “The difference isn’t going to be made with a few grand gestures” but rather “when we all change a bit for good”.
Ikea Advert Music: Keep Moving.
Artist: Crosby St. Models.
Stream or download from Amazon.
Released last year by Crosby St Models, this Ikea advert song is a tune titled ‘Keep Moving’.