The Summer 2019 George At Asda ad campaign shows female models wearing the brands Urban Safari collection that includes animal prints, patterned swimsuits, utility-style jumpsuits, leather sandals and dresses in neon hues.
The video includes such taglines as We Are Free, We Are Out Of The Office and We Are Chasing The Sun.
Featuring the lyrics “Because I can”, this Summer 2019 Asda George advert song is the same track that’s been playing in the brand’s last couple of campaigns, that being Do My Thing by English singer and rapper Estelle. The single also features the American R&B & funk artist Janelle Monáe.
25 May 2019